Increase your Business Profitability with Custom CRM Software

Business oriented solution, Customer Relation Management (CRM) has now become the need of time as it can automate the strategies of interaction between customers and service provider. This solution is especially helpful to increase the up-selling, optimize marketing, as well as improve the interaction between service providers and customers.


The huge world of CRM systems

There is a large number of web and cloud based CRM solutions on the market. Microsoft Dynamics, Salesforce, and Zoho are worldwide famous platforms in delivering powerful and reliable CRM solution. They all are offering their subscriptions and customize packages for their clients. But, it might be possible, you are unable to meet your business objectives effectively. So, it is good to think about the development of your own CRM solution that will satisfy your custom needs as well as help you to expand your business.

How to build a personalized CRM software?

To make a perfect CRM software, first of all, analyze your personalized needs. There are various sorts of CRM solutions: strategic, analytical, collaborative and operational, but the last one is the most important. Sales, marketing, and customer support are several subcategories of the operational CRM.

1. Sales CRM and its major functionality:

  • Effective client management and lead processing

  • Offer time-tested tools to analyze the sales

  • Sales forecasting and planning

2. Marketing CRM and its benefits:

  • Robust management of marketing

  • Powerful target audience analysis

  • Campaign analytics to find the best way to increase business ROI

3. Customer support CRM and its incredible functionality:

  • Help Desk and quick online support

  • Service Analytics and FAQ

Conclusion: To make your business operation seamless and better tuning with your customers, businesses should hire the proficient CRM Software Development London, SynapseWebSolutions and create the powerful CRM solution. The CRM software can boost your brand image as well as play an incredible role to increase your business ROI.

Latest Logistics Trends for eCommerce Web Development in 2017

The logistic industry is hugely experiencing a period of quick transformation. The eventual fate of logistics technology for your eCommerce web advancement is craved with latest trends and skills. In addition, 3D printing, drone innovation, Internet of Things (IoT) and augmented reality are no longer a thing of technological fiction. The huge domain of Logistic Industries is truly careful in adopting these most recent technologies.

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Logistics business are following the latest trend “innovate or die”, and focusing on earnings, growth and customer loyalty. Here, we are sharing some latest logistics trends that can change the scenario in 2017.

1. Real Time Technology Will Die: Logistics and supply chain technology can give you precise information to the every moment and you will continuously aware of what’s in stock and where. Ongoing stock tracking system help admin to check and maintain the stock report effectively.

2. Better tracking for shipments: Online store has made some amazing progress from its commencement, however shipment tracking is one territory organizations need to enhance for a superior affair. Vital regions like distribution house technology, client amicable communication through email, tech and so forth are some major key elements to give your customers appropriate information. Therefore, professional organizations are now doing these procedures and achieving good consumer loyalty record and reliability.

3. Supply Chain Tracking Will Be Significant: A professional company gives instant updates of the inventories as well as tracking of shipment progress that ensures a throughout customer loyalty. Supply Chain Tracking allows them to manage logistics services effectively in a hassle free manner.

4. Now, Returns Will Become simpler: Not just online shopper will always remember the way you manage return things effectively, additionally, they also will recall your administration. It’s a characteristic of incredible client service, and logistics technology makes it quite easier to deal with in 2017. The development of Return Merchandise Authorisation (RMA) will make it truly easier for a business owner to track the return items effectively.

eCommerce web development in London, SynapseWebSolutions creating an award-winning solution for logistics firm and ease their life to manage their entire business operations efficiently.

Hiring SharePoint Development Company to Create Business Centric Solutions

Developed by the Microsoft technology, SharePoint is a multi-use pack of web technologies. A proficient web development company can provide you an exclusive range of services using SharePoint technology as it is very user-friendly. SharePoint technology is highly helpful in developing a range of intranet portals, document and file management systems, websites, business searches, & more.


SharePoint platform is specially developed for centralizing the company information so that the employees and top management can access it hassle free manner. The development of Business Intelligence portal is highly effective in order to gather information through a range of sources.

Here are vital benefits of SharePoint development services:

  • Being a powerful web application development platform, it does not only supports in developing but also hosting various reputable business and enterprise associated apps and websites.

  • Using SharePoint technology, a business owner can without much of stress store and administrate significant data files on a centralized system. This way an organization’s employees can access any important information remotely.

  • Makes the business operation faster and secure by offering a smoother workflow and enhance the business efficiency effectively.

So, it is truly important to hire a reputed and reliable SharePoint Development Services London, SynapseWebSolutions to meet your commerce needs. They will provide you flexible and interactive services that can do miraculous things for your business. With the credible SharePoint development company, you are sure to avail all the advanced solutions to enhance your business process and make it more proficient, powerful and seamless.

8 Amazing Business Benefits of Using Microsoft SharePoint

Backed by Microsoft technology, SharePoint is one of the finest web app development and document management platform. This solution is worldwide accepted and effectively used in order to create a feature rich Intranet & Extranet Portals, and business intelligence solution.


Major Benefits of Using Microsoft SharePoint Services

1. It offers a consistent & engaging user experience.

2. Makes your business process easier: Day to day business activities like document review, signature approval, and various issues can be easily monitored and solved.

3. Satisfies regulatory requirements: Highly confidential business credentials can be easily managed through the use of customized settings in SharePoint.

4. Manage content effectively: It offers a great facility to prepare content actively and schedule for publication on specific websites over the Internet.

5. Easy access to Business data: The SharePoint platform allows the users to make the simplified views of complicated data without introducing irrelevant information.

6. Connect employees actively: It offers ‘enterprise search’ facility. Using this facility, organization’s employees can easily connect with one other remotely and share the sensitive document without any hassle.

7. Speed up business operation: Browser based solution can be easily utilized to accumulate crucial business information from third party vendors, esteemed customers, and business partners directly.

8. Encourage employees for decision-making: It can be also used by the employees in developing business intelligence portals which collect information from different sources and display it in website dashboards.

Conclusion: If you are looking forward to hire a reputable SharePoint development company in London, then you should connect with the experts of SynapseWebSolutions. They have years of experience in delivering top notch services with their best possible efforts.

Enjoy Seamless Business Operation with Robust CMS Solution

Content Management Systems (CMS) is very popular these days. The prime factor for their worldwide popularity is that they provide entrepreneurs and nontechnical users a perfect way of developing excellent quality websites or blogs whilst being solid enough to manage the high volume of traffic effectively. CMS is also extremely adaptable with countless plugins which can introduce a large range of features and powerful function to a website. Even better, the worldwide accepted CMS platforms like WordPress, Drupal, and eCommerce based CMS like Magento community and PrestaShop are free, open source solution that can be easily installed with no time.


Advantages of using a powerful CMS
There are innumerable benefits of using a powerful and feature rich content management systems (CMSs). These CMSs are not limited to websites which have dynamic, engaging or regularly changing content. The main benefit of a CMS is that it empowers business leaders to keep their site unique, fresh, informative and up-to-date without any technical expertise.

Top Business advantages of Content management system: Being a business leader, you must select the best CMS platform and implement it carefully to make your site competitive and maximize your business ROI. Here is the list of major benefits of a CMS:

  • streamline your business operation easily
  • can update your website in a real time whenever required
  • ensure website consistency in appearance and beautify it effectively
  • can customize your website impressively to meet your precise business requirements
  • reduce website development as well as maintenance costs
  • easily integrate your website with customer relationship management and asset management systems
  • support dynamic marketing system to boost your sales conversion or user satisfaction
  • Powerful SEO features to optimize your website for search engine ranking

Conclusion: These aforementioned benefits will ensure your business achievement as well as encourage web visitors to make a final deal at your website. CMS development company in London, SynapseWebSolutions has long years of expertise and great track record to create the most stunning CMS solution. They provide only time-tested CMS development service for their global clients in a promising manner.

Must have Joomla Plugins to Create A Wonderful Website

Joomla is a world accepted open source content management system utilized by millions of people globally to build powerful websites. One of the remarkable advantages of Joomla website is that it can work brilliantly without the additional installation of smart plugins and extensions. But, some basic Joomla plugins do wonders for your website and make it more efficient & powerful.


List of Basic Joomla Plugins that can Make Your Site More Interactive and Business-oriented:

1. Akeeba backup: Every business owner wants to backup their website database regularly before any software updates. The Akeeba Backup plugin offers a quick one-click backup facility for your website. It will save your precious time as well as offers the fastest way to restore old backups, and transfer your website to a new server.

2. SH404SEF: The SEO oriented plugin that will manage website URLs effectively, organize site structure, monitor 404 errors, create metadata, manage page redirects and take care website duplicate content and handle duplicate link issues.

3. K2: This plugin is the world famous for creating any sort of blog for Joomla website. It offers a wide range of templates to display website content more intuitively and provide impressive author section along with extra large fields and related items.

4. Disqus comments: It enables users to comment quickly, easily and in a more interactive way, while connecting websites and users across the huge Disqus community. It will also increase the number of traffic to your Joomla website.

5. Favslider: It allows business owners to introduce responsive slideshow to the website and amazingly useful to promote your business products or services in a more professional way.

A leading Joomla development company in the UK, SynapseWebSolutions offers the unparalleled web development services in the fastest growing web development arena.

Understanding the significance of Keyword Strategy to Drive Potential Visitors

It is always good to plan your keyword strategy as per the given guidelines of the major search engines. The world accepted search engine, Google has first priority to provide an engaging user experience as much as possible. Keeping in mind the end goal to keep up its market predominance, user’s query results should be relevant, informative and user-friendly. In order to do this, search engines will index the content on the website using their crawlers, or bots. Additionally, user experience, website reliability, website speed, site map and user behaviour are highly useful in order to rank your site on the first page of the major search engines.


The significance of keywords:

Keywords can do miraculous things when it comes to optimizing the business website for the web crawlers. Search engine optimization involves various things. Each of these varies as per the business website and this progression relying upon Google’s algorithm updates. Link structure, nature of the content, user experience & domain authority are still utmost important in making an optimized site.

Tools that can help you in developing unique keyword strategy:

1. Google: Get the help of Google search console and analytics and find out what keywords people are using to find your site. Google powered tools will provide a great wealth of information and help you enhance the performance of your website effectively.

2. Majestic: One of the finest tools that can be used to get the complete profile of the link structure around your website.

3. SEM Rush: It works amazingly and helps you in developing extraordinary keyword strategy.

Where do keywords impact your SEO?

The Title: It is good to place your specific keywords close to the front of a title and the number of characters lies between 50-60.

The URL: It should be truly relevant to the site. A descriptive URL has additional benefits to rank your site well.

Conclusion: Your business keywords should be aligned with your business goals. SEO Company in London understands the visitor’s intent and provide the proficient SEO services for their global clients.

The Description: To grab the attention of users easily on your content, a description can play a major role. The content description is not a ranking factor, but an appropriate and alluring description will be helpful to drive more quality traffic to your website.